Privacy Policy


New York & Company believes it is important to let visitors to nyandcompany.com (the "Website") know what types of information we collect online, and how we may use and share that information. In this online Privacy Policy, "we", "our" or "us" refers to New York & Company, and "you" or "your" refers to each visitor to the Website. Except for the section titled Your California Privacy Rights, this Privacy Policy applies only to information that we collect about you on the Website.

What Information We Collect
Shopping:
When you shop on the website, we will collect the information necessary to complete your order, such as your name, e- mail address, shipping address, payment information (including credit card number and/or debit card number) and billing address. If you create an Account, we will collect information about your purchases and payment methods, as well as the shipping addresses that you add to your Address Book, in order to make future shopping experiences faster and more convenient. You may change or delete the saved information anytime. Simply go to My Account, and log in with your email address and password. You may edit or delete whatever personal information you wish.

Contests:
We will collect personal information from you whenever you enter the online contests that we occasionally offer on the website. This information may include your name, mailing address, phone number and e-mail address.

New York & Company Credit Card:
If you apply online for a New York & Company credit card, you will be providing your personal information directly to the issuing bank for the New York & Company credit card. However, your name, address, phone number, birth date and credit card account number, as well as any additional information necessary for us to provide you with the bonuses and benefits of a New York & Company credit card, may be provided to us by the card issuer.

General Browsing:
We gather navigational information about where visitors go on the Website and information about the technical efficiencies of our Website and services (i.e., time to connect to the Website, time to download pages, etc.). This information allows us to see which areas of our Website are most visited and helps us better understand our visitors' experiences at the website. This helps us improve the quality of the Website by recognizing and delivering more of the features, areas and services our visitors prefer. In this process of gathering navigational information, non-personally identifiable information (for example, domain type, browser version, service provider and IP address) may be collected.

Use of Cookies:
The Website uses a browser feature known as a cookie, which assigns a unique identification to your computer. Cookies are typically stored on your computer's hard drive and are used to help track clicks as you go through the pages within our Website. We may also use cookies to tell us whether you have previously visited the website. In addition, if you elect to register for one of the online sweepstakes or promotions that we offer at the Website, cookies might allow us to associate your navigational information with your registration information. You can set your browser not to accept cookies or to notify you when you are sent a cookie, giving you the opportunity to decide whether or not to accept it. Turning off cookies will not prevent you from placing your order.

Use of Pixel Tags and JavaScript Tags:
We also use "pixel tags" (also called "web beacons" or "clear gifs") and JavaScript tags, placed on our Website and in our emails, but not on your computer. These tags help us analyze our customers' online behavior and measure the effectiveness of our Website and our advertising. We work with service providers that help us track, collect, and analyze this information.

The tags on our Website may be used to collect information about your visit, including the pages you view, the features you use, the links you click, and other actions you take in connection with our Website. This information may include your computer's internet protocol (IP) address, your browser type, your operating system, date and time information, and other technical information about your computer. We may also track certain information about the identity of other websites that you visit.

Pixel tags, JavaScript tags and cookies in our emails may be used to track your interactions with those messages, such as when you receive, open, or click a link in an email message from us. If you have turned off cookies and disabled JavaScript, the pixel tags and JavaScript tags will only detect you as an anonymous visitor to our Website.

We also work with third-party companies that use tracking technologies to serve advertisements on our behalf across the internet. These companies may collect information about your visits to our Website and your interaction with our advertising and other communications. If you would like more information about this practice and to know your choices about not having your information used by these companies, please visit www.networkadvertising.org/managing/opt_out.asp

We may combine the information we collect through cookies, pixel tags and JavaScript tags with other information we have collected from you. This information may be used to improve our Website, to personalize your online experience, to tailor our communications with you, to determine the effectiveness of our advertising, and for other internal business purposes.

Why We Collect Information
We collect information at our website to allow you to purchase merchandise from us, to improve your online viewing, and to improve your shopping experiences at nyandcompany.com and at New York & Company stores. The information we collect online is also used to administer our online contests and to deliver services and information about our products to you. The information we receive from the issuer of the New York & Company credit card is used by us to deliver information about our products to you and to provide you with the bonuses and benefits of a New York & Company credit card, such as contacting you about upcoming in-store promotions and sending you a mailing during your birthday month.

When We Disclose Information
New York & Company does not sell, rent or trade your e- mail address to unaffiliated third parties. However, your name and mailing address will be added to the our database, and unless you notify us otherwise as described in Your Choices About the Information We Collect, we may share your name and mailing address with unaffiliated third parties whose products you may find of interest.

We may disclose specific information about you if necessary to do so by law, or based on our good faith belief that it is necessary to conform or comply with the law. We also may disclose information to prevent fraud to reduce credit risks, to cooperate with police and other governmental authorities, or to protect the rights, property or safety of visitors to the Website or the public.

We may disclose information about you if there is a sale of all or part of our business, or if we go through a reorganization or merger.

We use third parties to help process and ship your orders when you purchase merchandise from us. We also may use third parties to help us provide new or better products and services to you, and to monitor site activity, conduct surveys, and administer e-mails, drawings or contests. We require these third parties to maintain the confidentiality and security of personally identifiable information (i.e. name, address, e-mail address, telephone number) that they receive.

Your Choices About the Information We Collect
If you would prefer that we not share your name and mailing address with third parties to receive promotional offers, you have the option to opt out of such sharing. To do so, please call us at (800) 723-5333 (option 2). Your choice will not affect our ability to share information in the other ways described in this Privacy Policy.

If you do not wish to receive e-mails about special offers, new fashion trends, contests and other promotions from nyandcompany.com, or if you do not wish to receive other marketing materials by regular mail from nyandcompany.com, please call us at (800) 723-5333 (option 2).

Privacy of Children Who Visit the Web Site
New York & Company recognizes the importance of children's safety and privacy. The Website is not designed to attract children, and is not intended for use by any children under the age of 13. We do not request, or knowingly collect, any personally identifiable information from children under the age of 13. Children under the age of 18 may use the Website only under the supervision of a parent or legal guardian who agrees to be bound by the Terms and Conditions.

Your California Privacy Rights
New York & Company collects various types of personal information about you during the course of your relationship with New York & Company as a customer. Under California law, if you are a resident of California, you may make a written request to New York & Company about how we have shared your information with third parties for their direct marketing purposes. In response to your written request, New York & Company is allowed to provide you with a notice describing the cost-free means to opt-out of our sharing your information with third parties with whom we do not share the same brand name, if the third party will use such information for its direct marketing purposes.

If you would like to exercise your rights under California law, please send your written request to the e-mail address or postal address below. Please include your postal address in your request. Within thirty (30) days of receiving your written request, New York & Company will provide you with a Third Party Direct Marketing Opt-Out Form so you may request that your personal information not be disclosed to third parties for their direct marketing purposes.

Email Address:
carequest@nyandcompany.com

Postal Address:
New York & Company
450 West 33rd Street
New York, NY 10001
Att: Customer Service

Visitors to the Website Outside of the United States
If you are visiting the Website from a location outside of the U.S., your connection will be through and to servers located in the U.S. All information you receive from the Website will be created on servers located in the U.S., and all information you provide will be securely maintained on Web servers and systems located within the U.S., pursuant to U.S. laws, rules and regulations.

Updating Personal Information
We prefer to keep your personal information accurate and up-to-date. If you would like to change your contact information, please go to My Account, and log in with your email address and password, or call us at (800) 723-5333 (option 2).

Links
For your convenience, the Website may contain links to other websites. New York & Company is not responsible for the privacy practices, advertising, products, or the content of such other websites. None of the links should be deemed to imply that New York & Company endorses or has any affiliation with the links.

Security
New York & Company believes in providing a safe and secure experience for all of our online visitors. To that end, we have implemented security measures at nyandcompany.com to protect the information we have collected at the Website. For example, we limit access to your personal information to select employees and others with a valid business need for the information. In addition, we hold our employees responsible for upholding our privacy standards.

We use standard, well accepted data encryption technology when transferring and receiving your personal information. A solid key icon or a locked padlock icon at the lower portion of your web browser window confirms the site is secured through Secure Sockets Layer (SSL). Pages requesting personal information should always have one of these icons. You can also confirm your data is being encrypted by looking at the URL line of your browser (the place where you type website addresses). When accessing a secure server, the site address will change from "http" to "https".

While we use the foregoing security measures to protect your information, please note that no data transmitted over the Internet can be guaranteed to be completely secure.

Questions / Changes in Policy
If you have questions or concerns with respect to our Privacy Policy, you may contact us at (800) 723-5333 (option 2). We may elect to change or amend our Privacy Policy; in such event, we will post the policy changes in our Privacy Policy on the Website. If you are concerned about how your personal information is used, please visit our Website often for this and other important announcements and updates.